Logo Analysis
Dreamworks comes across as a big budget production company that usually make quite happy children movies instead of anything full of horror or gore.
Dreamworks have set a bvery typecast image to their name as they have helped to produce films like madagascar, shrek and flushed away. This is probably why the logo of Dreamworks is full of nice fluffy clouds and alittle boy sat on the moon. It'a simple, peaceful and doesnt symbolise anything scary at all!
On the other hand, Lionsgate looks very eery and dark so its a production company you could imagine producing a thriller film. Lionsgates most recent big budget film was The Hunger Games and you can see how perfect the themed logo fits in with the entire genre of the movie so using something like this in my movie opening would be a lot more beneficial. If i used a logo like dreamworks it may make people confused on the genre of my movie and so i would not be making my ideas clear enough. 
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